The Start Toolkit aims to educate community teams (or individuals responsible for community initiatives that don’t have a formal place in the organization yet) how to lay the foundation for a successful community program.


The Build Toolkit aims to educate community teams who are working on organizing, assessing and reporting on their community efforts.

The Social Executive

The Social Executive Toolkit is designed to help social and community teams understand executive adoption so that they can effectively coach executives.

The State of Community Management

The State of Community Management Toolkit includes both newly released research from our 2013 SOCM as well as an archive of our past research that provides different lens on the leading practices required to create a successful community program. It also includes a document that adds more definition and details to the Community Maturity Model, allowing community program owners to better assess their progress across an enterprise.

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